A martial arts business start up can sometimes prove to be anxiety-inducing and stressful. It can not be denied that the success of a good school, or any martial arts business for this matter, rely heavily on efficient marketing strategies. It must be underscored that a good school, while they may be very good and the best in the craft of teaching will never be successful if there is no proper marketing for the karate business so most are turn or looking to manage their business and it hard to trust so some looking for good reputation.

There are of course several blueprints to the success of a karate business, all of which are school owner secrets of some of the best in the country. However, these blueprints had remained to be a well-kept secret among those who had proven themselves successful in the field of martial arts business. Martial arts marketing begin on lead generation. Kids, men and women must be enticed to join a martial arts dojo. The plan must be well executed so that the lead generated is maintained and retained.

One more of these best kept school owner secrets is that a successful school start up rely on marketing this is effective in days now. For some martial arts schools, marketing and management can be a daunting task as while it may take a lot of effort it can prove to provide minimal results. Most are depend on this testimony.

It can be said that the martial arts business marketing pla Continue reading »

I consider myself fortunate to have also studied the Chinese martial art of Wing Chun Kung Fu (or in Cantonese also known as Gung Fu).

Coming from a Shotokan karate training background I will admit that studying Wing Chun was a real change of pace, if you know what I mean.

But after having read about some other famous practitioners such as Ip Man, Bruce Lee, Ip Chun, Leung Ting, Emin Boztepe, I just had to give it my best shot.

I studied under Sifu Francis Fong, one of the finest kung fu instructors in the U.S.

Wing Chun, translated into English, means ‘Eternal Spring or Beautiful Springtime’ and refers to the name of Yim Wing Chun, who received Chinese boxing training from a Buddhist nun. At the time the style was nameless.

Yim later married and taught her husband this style of fighting. He then simply went ahead and gave the syle her name, Wing Chun.

There are a number of theories and versions about how this style originated. I like the one I just gave you.

The typical stance is supposed to be like a piece of bamboo, firm but flexible, rooted but yielding.

Wing Chun favors a high, narrow stance with your elbows kept close to your body and your arms are positioned across the vitals of the centerline.

Attack and defense follow along an imaginary horizontal line drawn from the center of your chest to the center your opponent’s chest. The prime striking targets are on or near this line, including e Continue reading »